Microsoft Marketing Materials Usage Policy
Microsoft provides a variety of marketing resources, including product datasheets, solution briefs, presentations, digital assets, and campaign materials, to help partners communicate the value of Microsoft technologies to customers. Partners may use approved marketing materials to support customer engagement, lead generation, education, and solution awareness activities. All materials must be used in a manner that accurately represents Microsoft products, services, and capabilities without modification that could mislead customers or create inaccurate expectations.
Partners are responsible for ensuring that all Microsoft branding, trademarks, logos, and marketing content are used in accordance with Microsoft’s branding guidelines and partner program requirements. Marketing materials may be customized to incorporate partner-specific information, provided the content maintains the original intent and accuracy of Microsoft’s messaging. Any claims regarding product functionality, performance, pricing, compliance, or security must remain consistent with official Microsoft documentation and publicly available information.
Partners leveraging Microsoft marketing assets should ensure that customer communications remain professional, transparent, and compliant with applicable legal, regulatory, and privacy requirements. Marketing materials must not be used to imply endorsement, certification, or guarantees beyond those explicitly provided by Microsoft. By adhering to these guidelines, partners can effectively educate customers, promote Microsoft solutions, and strengthen trust while maintaining alignment with Microsoft’s marketing and brand standards.